Smart to be Square!

30 years ago, on 25^th March 1990, British Satellite Broadcasting (BSB) began broadcasting in the UK as a rival to Sky TV. The company was noted and best remembered for its distinctive “squarial” satellite dishes.

Both companies struggled with high start-up costs, and they merged some 9 months later on 2nd November 1990, forming British Sky Broadcasting (BSkyB) – renamed Sky plc in 2014.

It always struck me as an interesting and somewhat sad decision to scrap the “squarial” dish, which held a unique style, in favour of the traditional (if you like), boring satellite dish. 

It had something of an attractive, upmarket appearance and brought about BSB’s slogan “it’s smart to be square”.

#TattyHistory @uncletatty